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Fast cash advances are quickly becoming the preferred way for people to 
access extra money when they need it. One thing that the recent economic down 
turn has caused people to re-think is the way in which they look to obtain 
credit. More and more people are realizing the need to reduce personal debt and 
for many, credit cards are the first thing that they want to reduce. There is no 
escaping the need for some kind of credit these days. With living costs rising, 
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The majority of us are unaware of the multitude of ways an entrepreneur can make 
money with payday loans. Often we are so focused on our own passion, skill and 
knowledge base that we fail to comprehend other methods of monetizing our 
expertise and understanding of this dynamic industry. This brief discussion will 
cover a few of the ways we can develop multiple revenue streams all utilizing 
the payday loan product. If you and your team are uncomfortable or unwilling to 
fund payday loans be advised there are a multitude of ways to make a "ton of 
money" in the payday advance industry. (Note, this list is in no particular 
order.) * Funding Payday Loans. Of course this is the obvious method most of us 
employ to maximize our returns. We form a corporation, get a license where 
appropriate, we open our store, utilize advertising and signage to draw 
customers and fund the payday loans ourselves. This "brick-n-mortar" model still 
works very well. And fortunes are still being made with this approach. * 
Utilizing the Internet. Consumers in the USA, Canada, Australia, New Zealand, 
the Caribbean, England, Ireland, and more demand access to our payday loan 
product. However, not all consumers have the ability to simply walk into their 
neighborhood cash advance store and receive one. We are all aware of states 
having unfavorable payday loan legislation. Millions of payday advance consumers 
are forced to use call centers and web sites of companies outside the protection 
their state may offer or the "best-practices" promoted by http://www.CFSA.net 
and http://www.FISCA.org . And, let us not forget the value in combining a 
"brick-n-mortar" payday loan operation with web sites. The "big guys" in our 
industry have figured this out and purchased existing payday loan Internet 
companies. We perceive the major value in their taking this approach was the 
fact these payday loan Internet companies had pursued and secured multiple state 
licenses. In any event, it only makes sense to use a web site in conjunction 
with your "brick-n-mortar(s). Fund the loan applications submitted via your web 
site by residents of your state/province and simply sell those from locales you 
prefer not to do business in. (See Affiliates) * Payday Loan Leads. There are 
millions of dollars being made collecting and brokering payday loan leads and 
applications. (See Affiliates) * Consulting. There is a tremendous demand by 
entrepreneurs to get involved in the payday loan industry. Their thirst for 
knowledge regarding software, licensing and legislation, store location, web 
site development, ACH processing, stored-value and prepaid card deployment, 
compliance, and on and on has no end. * Affiliates. There has never been more 
money being made in the payday advance industry by entrepreneurial companies and 
individuals that never fund a single cash advance! Ten's of thousands of dollars 
are made monthly by simple creating a web site to gather payday loan leads and 
applications and selling them to payday loan companies willing to actually fund 
the loans. Today, these leads and applications sell from $3.00 ea to as much as 
$55 each depending on volume, filtering, quality, source, and any due-diligence 
performed prior to the sale. Just one example is that of a payday loan lead 
generation entity selling 50,000 payday advance applications per month at an 
average of $9.00 each. And the buyer claims to be funding 40% of these leads! We 
estimate less than 10% of the payday loan web sites on the Internet today 
actually fund payday advances! It is extremely easy for an entrepreneur to 
simply build a web site(s), become an affiliate at http://www.cj.com to 
immediately begin selling payday loan leads to advertisers. Additionally, one 
can set up a Google AdSense account and earn approximately 30% to 50% of the 
income Google receives for each click (currently $7.02 per click for position 
#1). Last month 294,000 searches were performed at Google for the term "payday 
loan." Of course, this count does not include all the other permutations for 
"payday loan" such as "payday advance", "cash advance" "payday loan cash 
advance", "no teletrack payday loan", and many, many more. Nor does this include 
searches performed at other search engines such as Yahoo, AOL, Earthlink, MSN, 
etc. Our research yielded more than 1,000,000 searches last month for the term 
"payday loan"! * Vendors. There is no limit to the various products and services 
one can offer to payday loan operators and consumers of cash advances. 
Creativity is the key to developing continuing revenue in our industry. Payday 
loan operators need creative solutions for meeting compliance issues, creating 
complementary products, advertising and marketing, collections, solidifying 
relationships with payday loan consumers, customer identification, customer 
employment validation, bank account and ACH verifications, security, insurance, 
store layout, web site and software integration including 
http://www.Teletrack.com and http://www.CheckDataSystems.com. * Investors. 
Astute individuals and organizations with a desire to put money to work at 
favorable interest rates do exist. We receive inquiries from them daily. Those 
deals involving no equity typically earn returns of 2% to 5% interest paid 
monthly. The key for both the payday loan operator in need of funds to meet 
demand and potential investors is to research and understand the payday loan 
product thoroughly, develop specific criteria for the investment or use of the 
funds, and a complete assessment of the ability of both parties to work 
together. Finally, all agreements must be put in writing. * Education. 
Opportunities for helping payday loan operators to increase revenues and meet 
compliance and legislative issues abound. Again, topics covering marketing, 
advertising, collections, compliance, accounting, insurance, fraud, investing, 
debt servicing, complementary products and services, customer relations, 
legislation ( http://www.PaydayLoanLegislation.com ) are just a few of the 
subjects payday advance operators are in need of. * Franchising. Entrepreneurs 
are clamoring for information regarding how to get started in the payday advance 
industry. Independents desire a strong brand and well-organized operations 
offering terrific and timely support. Turnkey payday advance models will yield 
the greatest monetary success. * Trade Organizations & Magazines. It is 
shocking to realize how many existing and prospective payday advance operators, 
vendors and suppliers are unaware we have trade organizations and magazines. 
Visit and support http://www.Fisca.org and http://www.CFSA.net. And, do not 
forget our trade magazine, Cheklist(sic) Magazine at 212-807-0148. Cheklist 
Magazine maintains a list of state payday loan and check cashing associations. 
The bottom line is this: entrepreneurs, training organizations, vendors, 
suppliers, educators, consultants, and more all have an opportunity to earn 
substantial income and recurring revenue streams by participating in the payday 
loan industry. Success will come with proper research, a good plan put into 
action, follow up and adjustments in combination with integrity and honesty.
 
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